# Boards

Put apps on boards to track them, save single ads, then look at Paid Ads, Organic Content and ASO through one board.

A board is a named, coloured collection of apps and single paid ads. Make one for the top apps in your niche, one for hooks you want to test, one for pricing pages you keep checking. An app or an ad can sit on as many boards as you like.

Your boards live in the sidebar under **Boards**. Open one to see its apps, the ads you saved on it, and what changed recently.

## Tracking an app

Put an app on a board and PeekPanda tracks everything about it. That means its paid ads, organic posts, keywords and chart position, collected from the day you add it.

On a board, use **Track an app**, search for the app and pick it. You can also add an app from its case file with **Add to board**.

## Editing or deleting a board

From Home, click **Edit** on a board, or open it and click **Edit board**. Change its name or colour and press **Save**. **Delete board** opens a separate confirmation showing how many apps will stop tracking, what happens to tracked keywords and saved ads, and that the board is permanently deleted. **Keep board** returns to your settings draft.

Use **Manage apps** in settings to add or remove apps inside the popup. **Add an app** adds to this board; **Remove** takes an app off it. An app you already track shows **Add to board** and still counts once, even when your plan is full. The app count follows the apps on the board. Removing an app from its last board stops tracking it and removes its tracked keywords, so PeekPanda asks first. Deleting a board removes its saved ads from that board; ads saved only there lose their bookmark, while ads saved on other boards stay bookmarked. Ads remain in the library.

## What counts as a tracked app

Any app on one of your boards. Each app counts once, however many boards it is on. Peek tracks 1 app and Panda tracks 100. The board shows how many of your apps are tracked, for example `1 of 1 app tracked` on Peek or `50 of 100 apps tracked` on Panda. When you are at your plan's number, take an app off its boards to track another, or move up to Panda.

Taking an app off its last board stops tracking it. Deleting a board does the same for every app that is on no other board, and the delete confirmation shows how many apps this affects. Saving a single ad never tracks its app.

## Reading an app card

Each app card counts the ads PeekPanda has collected for that app: live ads, ads that started running recently, and ads saved on this board. An ad counts for an app only when its App Store link is verified to that app. Live ads are the ones you can open, the same number the API and MCP `app_intelligence` report. It also says when its ads were last collected. If that was more than two days ago, the card says so plainly. Zero means none collected yet, never that the app runs no ads.

The board's pulse shows new ads per week for the last 8 weeks. Switch it to months to see the last 6 months.

## Saving an ad

Click the bookmark on any paid ad card. A small panel opens with your boards:

- Tick a board to save the ad there, untick it to take the ad off.
- Type a new name and press Enter to create a board and save the ad to it in one go.
- Add a note, for example the hook you want to borrow.

The bookmark is filled when the ad sits on at least one of your boards. The **Saved** toggle in Paid Ads shows every ad on any of your boards.

## Seeing the library through a board

Paid Ads and Organic Content have a lens next to the search: **Everything**, **Tracked apps**, or one of your boards. Pick a board and Paid Ads shows ads from that board's apps. Organic Content asks you to pick one of the board's apps, because organic posts are matched by app name.

In ASO, the research rail groups your tracked apps by board, shows how many apps your plan tracks, and a tracked app's keyword gaps compare it with the tracked rivals that share a board with it.

## Personal and shared boards

Boards belong to where you are working. With no workspace selected, boards are yours alone. Inside a workspace, boards are shared with everyone in it, and the apps on them are tracked on the workspace owner's plan.

## Limits

- Tracked apps: 1 on Peek, 100 on Panda, counted across your own space and every workspace you own.
- 100 boards per personal space or workspace.
- 500 apps and ads per board.
- Notes up to 500 characters.

## For developers

Boards have the same public API and MCP tools as the app:

- **Public API:** `GET /v1/boards`, `GET /v1/boards/memberships`, `POST /v1/boards`, `GET|PATCH|DELETE /v1/boards/{boardId}`, `POST /v1/boards/{boardId}/items` and `PATCH|DELETE /v1/boards/{boardId}/items/{itemId}`.
- **Memberships:** ask for one app (`storeId`), one ad (`platform` and `archiveId`), or up to 100 apps at once (`storeIds=1,2,3`). Each entry names the board, the item, the app's store id and the item's note.
- **Quick save:** `POST /v1/paid-ads/{platform}/{archiveId}/saved` puts an ad on your board named **Saved ads**, and creates that board on the first save. `DELETE` on the same route takes the ad off every board you have.
- **Board ads in search:** `GET /v1/paid-ads?savedToBoardId=` lists a board's saved ads, and `?boardId=` lists ads from its apps.
- **MCP:** the `boards` tool reads (`list`, `get`, `memberships`), `manage_boards` writes (`create`, `update`, `remove`, `add_item`, `update_item`, `remove_item`), and the `save` tool's `ad` and `unsave_ad` actions quick save.

## Related

- [Saving creatives](/docs/saving-creatives)
- [Paid ads library](/docs/paid-ads-library)
- [ASO workstation](/docs/aso-workstation)
- [Track your app](/docs/track-your-app)
